WHAT FAIRTRADE IS
Fairtrade is a global movement with a strong and active presence in the UK, represented by the Fairtrade Foundation.
Fairtrade is a movement for change that works directly with businesses, consumers and campaigners to make trade deliver for farmers and workers.
The Fairtrade Foundation is an independent non-profit organisation that focuses on four key areas of work in the UK: to provide independent certification of the trade chain for products and license use of the Fairtrade Mark; to help to grow demand for Fairtrade products and empower producers to sell to traders and retailers; to find new ways of working with our partners to support producer organisations and their networks; to raise public awareness of the need for Fairtrade and the significant role of Fairtrade in making trade fair.
WHAT FAIRTRADE DOES
Fairtrade is a simple way to make a difference to the lives of the people who grow the things we love.
Fairtrade has a vision: a world in which all producers can enjoy secure and sustainable livelihoods, fulfil their potential and decide on their future.
The mission is to connect disadvantaged farmers and workers with consumers, promote fairer trading conditions and empower farmers and workers to combat poverty, strengthen their position and take more control over their lives.